The tech company is launching educational programs in all of its stores.

By Sarah Yang
Updated May 17, 2017

Learn a new skill or brush up on some knowledge by heading to your local Apple Store—it’s not just a place to get the newest iPhone or fix your tech devices at the Genius Bar. The tech company announced the launch of “Today at Apple,” a selection of free educational programs for the public on a variety of topics from photography to music to coding. These classes will be led by Creative Pros, who are referred to as “the liberal arts equivalent to Apple’s technical geniuses.”

Starting May 20th, anyone can sign up for the free classes at all of Apple’s 495 stores around the world. Select locations will have specialized classes, sessions taught by up-and-coming photographers and artists, and even performances by musicians (including Leon Bridges, Dua Lipa, Charlie Puth, and Estelle on opening day).

Every store will have programs for all interests, including two out-of-store classes, Photo and Sketch Walks, in which participants will learn specific iPhone photography techniques and how to sketch and draw with your iPad Pro and Apple Pencil. There’s also a program for kids, too—perfect if you’re looking to entertain the younger set during lazy summer days—called Kids Hour, which will include hands-on projects like creating music with GarageBand and making movies with iMovie.

You’ll also be able to attend Studio Hours—Apple’s version of a professor’s office hours—to get advice and tips for your own personal art, design, or presentation projects. Educators can attend Teacher Tuesdays to learn about new ways to incorporate technology into their classrooms.

“‘Today at Apple’ is one of the ways we’re evolving our experience to better serve local customers and entrepreneurs,” Angela Ahrendts, Apple’s senior vice president, retail, said in a press release. “We’re creating a modern-day town square, where everyone is welcome in a space where the best of Apple comes together to connect with one another, discover a new passion, or take their skill to the next level. We think it will be a fun and enlightening experience for everyone who joins.”

To see which workshops are available near you and to sign up, go to