Dubbed “the most beautiful TV you’ve never seen,” Samsung’s The Frame converts from a screen for your latest binge-sesh to a canvas for art on your wall. When set to Art Mode, users can select from 300 pieces of pre-loaded artwork and photography or visit the Art Store to purchase more options. An individual piece will cost $19.99, while a subscription package to the full collection of options will run $4.99 per month. New selections will be added to the store on a regular basis as more museums, galleries, and artists are incorporated. Users can even upload their own photos to display on the big screen.
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Along with offering nearly endless choices for what to display, The Frame also provides customizable options to enhance each image. Users can opt for a mat to surround the picture, choosing from a variety of complementary colors. As for the “frame” of the TV itself, Samsung will offer interchangeable, magnetic bezels so users can adjust the look of the piece as the style of their space evolves. Those bezels will start at $199.99 and are currently available in white, beige, and walnut.
And the cherry on top that the Real Simple editors adore? The cord. The Frame is equipped with Samsung’s Invisible Connection cable, which is super thin, practically transparent, and eliminates the bulky eyesore of heavy-duty cables.
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The Frame TV will be available for purchase starting on June 18, with the smallest model (55-inches) available for $1,999. So if you’re in the market for a new television and a serious style upgrade, The Frame is for you.