Pampers Pure claim to be low on allergens and high on cottony comfort—but what would 2-year-old twin boys (and their mom!) think?
Babies are delicate. They deserve to be surrounded by gentle things: loving touches, soft fabrics, chemical-free lotions and products. That’s why when Pampers sent over their brand new line of plant-based Pure Protection diapers, the new moms in the office practically got into a tug of war over them. We needed test babies—and found 2-year-old twin boys willing to take these diapers out for a spin. (A toddle?)
First, the facts: The diapers are made with cotton and plant-based fibers, and without chlorine bleach, fragrance, parabens, latex, or any of the 26 allergens identified by the European Union (that’s a good thing, because when it comes to that kind of stuff, the EU is way more strict than the US). So in addition to being fragrance- and lotion-free, they are hypoallergenic. Likewise, their new Aqua Pure wipes are high in water content, without the chemicals that can irritate smooth baby skin.
Now, the real-world test drive: Mom Emily says, “In general, I don’t like the idea of all the chemicals in the diapers. We looked into cloth diapers and natural disposable brands but we got discouraged by the price and inconvenience. When my son Eddie started pulling at the waist of his diapers trying to get it away from his skin, we tried a few other diaper brands—but nothing stopped it. That’s why I was excited to try Pampers Pure.”
While Emily noticed that the Pampers Pure diapers feel softer and have more of a cottony look than her family's usual house brand, it was her son Eddie who really felt the difference. “He didn’t pull at these diapers even once!” says Emily. “I think its because the texture is less plastic-y and feels more like fabric.”
Of course, let’s face it, a diaper could be woven from the softest magical unicorn manes—but if it leaks, it’s worthless. But after Emily’s very active little guys wore these diapers for two days, she was happy to report there were no leaks! Emily considers that a real win-win.