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By Liz Steelman
July 10, 2017

The moment you’ve been waiting for has finally arrived: Amazon Prime Day has officially begun with the first set of deals available this evening. All deals start now (6 p.m. PST), with some running through 11:45 p.m. PST and others continuing on until 11:59 p.m. PST on July 10.

As part of the celebration, Amazon is offering more than 2,000 products at up to 95 percent off right now. The amount of deals might be overwhelming, but no worries—we’ve sorted through the oodles of products on sale and come up with the best deals.

But the deals don’t stop once the clock strikes midnight. Check in throughout the day tomorrow, July 11—Amazon is releasing more than 20,000 lightning deals every five minutes during the 30-hour Amazon Prime Day celebration. Each deal is set to run for four to six hours, ending sooner only if the product sells out.

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