340,000 People Are Obsessed With Too Faced's Better Than Sex Mascara

Closeup of woman's face with a lot of freckles and mascara on her eyes

Is Too Faced's Better Than Sex Mascara the best there is? These happy customers seem to think so.

Too Faced's Best-Selling Better Than Sex Mascara

As you probably know, accumulating hundreds of thousands of likes on social media is a feat not casually achieved. Sephora's website has a feature that operates similar to how Instagram does, offering Beauty Insiders the chance to log in and hit a love button on items the store sells to show it's one of their favorites and that they'd recommend it. Too Faced's Better Than Sex mascara has a whopping 340,000 loves, showing that the people who have tried Better Than Sex Mascara want you to know how good it is. Some of the written reviews go as far as to call Too Faced's product "one of the best mascaras I have ever used," "best mascara I have ever purchased," and "so unbelievable that I felt the need to share."

When the mascara first came out in 2014, Too Faced's co-founder and chief creative officer, Jerrod Blandino, explained that the hourglass-shaped brush with "extra stiff bristles" and the richest black color possible helps this mascara stand out from the competition.

After he first demoed the final version of Better Than Sex Mascara, he jokingly exclaimed, "Oh my gosh, this is better than sex!" when he saw the results. And, thus, the mascara was christened.

Try it out for yourself to see what all the lash thickening, lengthening, and curling hype is about.

To buy: $23; sephora.com