Target Just Launched Brightroom, a New Home Organization Brand to Help You Tidy Up for 2022

Hello, food storage containers and stylish drawer dividers!

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Target Brightroom, Fridge Organized with Clear Bins

If decluttering your home lands on the top of your to-do list, we have some news that may help you reach your goals: Target just unveiled its first-ever in-house home organization brand, called Brightroom. Offering more than 450 products, the collection covers everything from stacking food storage containers to hanging closet organizers, so you can tidy up every single area of your house.

"We know the new year brings opportunities for new beginnings, including an eagerness to organize our homes for the year ahead. To help our guests do just that, we're excited to introduce Brightroom, Target's first dedicated storage and home organization owned brand," says Samara Tuchband, Target's senior vice president of merchandising for home. "Brightroom is all about helping guests easily organize their homes with hundreds of well-designed and functional pieces—all at an incredible value."

With organizers starting at $1 (plastic bathroom trays are just a buck!) and most items priced under $25, you can invest in your home's storage without splurging. Here are five Brightroom products on the top of our wishlist.

Fridge Storage Set

clear fridge storage bins

If meal prep currently requires long stretches spent searching for that missing lemon or long-lost soy sauce you just know is somewhere in your fridge, this storage set is the answer. Dedicate one for citrus, another for greens, and a third for condiments. Depending upon how stocked you keep the fridge, expand the collection with a turntable and bins of various sizes.

Metal Shelf Riser

White metal shelf riser with mugs below

Double your cabinet storage with this metal riser that maximizes vertical space. Slide coffee mugs or spice bottles below, then arrange bowls or pantry supplies on top.

Wire Storage Basket

black wire storage basket in kids playroom

Whether stashing stuffed animals in your children's playroom or cat toys in the living room, this wire basket keeps items organized yet accessible.

Closet Accessories Organizer

Target Brightroom Closet Accessories Organizer in closet

If you're short on drawer space but have plenty of room in your closet, this hanging accessories organizer was made with you in mind. The pockets sort belts, watches, jewelry, and sunglasses, so they're easy to reach while you're getting dressed.

On-Trend Drawer Dividers

Target Brightroom Green Drawer Dividers in kitchen drawer

Sage green is one of the top color trends of 2023—and thanks to Brightroom's organizers, you can even incorporate the style into your kitchen drawers. Available in a range of sizes, these bins can sort paper clips and pens at your desk, or cookie cutters and muffin cups in the kitchen.

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