Starbucks Is Debuting 13 New Versions of Their Red Cups
All of them were designed by customers around the globe.
Update: This year’s Starbucks red cups are here—and there’s an exciting twist. Starbucks has debuted not one, but thirteen designs, all created by customers. Last year, coffee drinkers all over the world were drawing designs on their plain (and controversial) red cups and Starbucks asked them to share their designs on Instagram with the hashtag #RedCupArt. In just eight days, there were 1,200 submissions from 13 countries. The creative team then decided to use a small group of customers’ designs on the 2016 cups. Overall, 13 individual designers from six countries are represented, and the unique cups will be featured in more than 25,000 stores across 75 countries. “We hope this year’s red holiday cup designs express the shared spirit of the holidays as told by our customers,” Starbucks global chief marketing officer, Sharon Rothstein, said in a statement.
After Starbucks announced that they were debuting a green cup this week, consumers went into a panic, worried that those green cups would replace the beloved red versions they've grown used to sipping out of during the holiday season. If you were one of them, don’t worry: the coffee chain just announced that the red cups are coming back on November 10. The green cups are limited-edition and were created by a Japanese artist to celebrate community, so they weren’t part of Starbucks’ holiday offerings.
Currently, Starbucks has a photo of a last year's red cup to accompany the announcement, so customers will have to go to the stores on November 10 to see the actual design. If a Reddit user (and reported Starbucks employee) is to be believed, you can sneak a peek at this year's holiday cup in this photo that he posted on the online community. Last year, the chain debuted a simple red ombré design, which stirred up some of its own controversy because it didn’t feature Christmas symbols.
Whatever the red cup design is, you might be able to get two of them from November 10-14, since the coffee chain has announced a buy one, get one free deal that day. If you purchase a holiday beverage (you can find the eligible list here) from 2-5 p.m. those days, you can get another one for free at participating Starbucks stores in the U.S. and Canada.