All of these new beauty buys from Target are tempting, but here's what you really need—and none of our top picks are more than $14.
Get your red shopping cart ready: Target is launching over 160 new beauty products, from men's products to fragrance to a pastel hair tint. Brands that are new to the retailer will be in the mix, too. Look for Bliss (not to worry, the formula for their high-end skincare products is the same!) and Meow Meow Tweet, a small batch skincare company with products that are vegan and made from organic ingredients.
And here's the thing: None of the products are over $30, so you can try lots of stuff without blowing your paycheck. Some products are available now, while others won't be in stock until March 18. To help you navigate Target's new beauty booty, here's what to buy right now, ASAP.
Meow Meow Tweet Deodorant Stick
Made with plant and mineral powders, this deodorant masks under arm odor the natural way. Plus is has lavender and bergamot essential oils to leave you smelling sweet instead of sour.
To buy: $14; target.com
Love Beauty and Planet Shampoo
Packaged in recycled bottles, this new hair and body brand is made with natural and ethically sourced oils and extracts with plant-based cleansers. They're also paraben-free, sulfate-free, vegan, phthalate-free and formaldehyde-free so you can feel good about using them. Their purifying shampoo, which works on all hair types, will rid hair of product build-up.
To buy: $7; target.com
Method Experiential Body Wash
Elevate your experience in the shower by simply switching out your body wash to this naturally derived one from Method instead. There's four different unique and carefully crafted scents to choose from depending on what you need or how you're feeling: pure peace, deep detox, simply nourish, and energy boost. And yes, the same scents also come in bar form.
To buy: $7;target.com
Pacifica Pineapple Facial Mask
Known for being vegan and cruelty-free, Pacifica is launching a new line of Pineapple scented products, from face wipes to a deep conditioning mask, just in time for the warmer weather. We especially love this heart eyes sheet mask that helps control oil.
To buy: $4; target.com
Kristin Ess Purple Shampoo
Kristin Ess, the go-to hairstylist for stars like Lauren Conrad and Lucy Hale, has collaborated with Target to create her own haircare line. If you're feeling like your strands have gone brassy or dull, switch out your cleanser once a week with this purple one to get your color back on track.
To buy: $12;target.com