If you’ve only shopped at Target for home items and groceries, you’re missing out. The aisles are filled with effective beauty products (spanning from recognizable drugstore brands to niche items) at affordable prices. Here, seven standouts, hand-picked by Real Simple’s beauty director.
Pixi Beauty Sleep Cream
This London-based, botanical beauty brand launched 10 years ago and can now be found at your local Target. Makeup artist Petra Strand, also Pixi’s creator, is on a mission to make women look like they just had a good night’s sleep with her products. And that’s exactly what this night cream does—even on nights when you only clock five hours of shut-eye. With 100-percent natural mango butter, along with a trio of oils (lavender, lemon, and bergamot), this velvety cream hydrates skin, absorbs quickly so it doesn’t get on your pillowcase, and helps you wake up to a smoother complexion.
To buy: $24, target.com.
Laneige Cushion Concealer
At Target, you can now find the buzzed about Korean beauty brand, Laneige, which is known for its moisturizing, mineral water-charged skincare formulas. You might be familiar with cushion compacts, which house a foundation-soaked sponge that you apply using a clean sponge for coverage, sun protection, and skincare benefits. Laneige goes a step further, offering a cushion concealer. Available in four shades, this portable pen contains a sponge tip that after a few clicks, delivers coverage, SPF 30, and hydration upon application (dab the sponge tip onto skin, then blend the product with your fingers). The liquid-balm hybrid is blendable, yet melt-proof, so you don’t have to worry about it migrating down your face midday.
To buy: $20, target.com.
Sonia Kashuk Brush Couture Brush Set
Turns out, you don’t have to spend an arm and a leg to get good quality makeup brushes. This four-piece set with fun, floral-printed handles and neon bristles contains a domed powder/blush brush, a contour/buffing brush, a tapered powder/highlight brush, and a concealer brush. The bristles are super soft, they don't shed, and they’re easy to spot in your bag (plus they’ll look stylish in a cup on your counter).
To buy: $22, target.com.
Mineral Fusion Eye Shadow Trio in Stunning
This little trio barely takes up any real estate in your makeup bag, yet it gives you a bunch of eye looks. The pot holds a matte cream (your go-to neutral), a shimmery copper, and a metallic dark chocolate. Apply a wash of the cream color for a polished day look, or brush the copper over your lids and swipe the brown into your crease for a bronzed smoky eye for night. The pressed powders glide on like silk (thanks to an anti-aging cocktail of pomegranate, white tea, and vitamins E and C), don’t crease, and double as eyeliner.
To buy: $23, target.com.
Amope Pedi Perfect Wet Dry Electronic Foot File and Callus Remover
For those of us in colder climates, sandal season is (finally!) around the corner. Before you freak out that you haven’t had a pedicure in months, consider this at-home device that will keep your feet soft all summer, no appointment needed. This rechargeable, cordless, hand-held tool contains a waterproof roller that buffs away hard, dry skin. The best part: you can even use it on wet skin in the shower so there’s zero mess.
To buy: $60, target.com.
It’s A 10 Miracle Leave-In Product
A hairstylist favorite, this leave-in mist eliminates the need for numerous hair products. Mist it on damp hair to condition, increase shine, and smooth frizz. The sunflower seed extract, green tea leaf extract, and silk amino acids leave hair looking and feeling like it just got a fancy salon treatment.
To buy: $24.50, target.com.
La Roche Posay Effaclar Duo Dual Action Acne Treatement
If zits still haunt you, give this spot treatment a try. Micronized benzoyl peroxide (5.5%) reduces inflammation, while LHA (Beta-Lipohydroxy Acid, a derivative of salicylic acid) exfoliates to help get your skin back to a smooth state (bye, bye bump). Instead of dotting the cream right on the pimple, though, dermatologist recommend rubbing it on your breakout-prone areas (like your forehead or chin) to help prevent problems from forming.
To buy: $28, target.com.