The beauty aisles look especially pink this time of year, as companies churn out limited edition packaging to raise money for varying breast cancer charities. Here, a few of our favorites.
Thrive Causemetics Breast Cancer Awareness Eyeliner Duo
Think of Thrive Causemetics as the Toms of the beauty world: For every product purchased, one is donated to a woman going through cancer treatment. Founded in 2013, Karissa Bodnar created the line to honor her best friend who died from cancer. From false eyelashes to waterproof brow pencils, Karissa formulates products that are safe for cancer patients, yet celebrities and TV hosts love them, too. Fun fact: Each product is named after a cancer survivor, like this limited edition matte grey eyeliner set featuring "Hoda" (Kotbe) and a shimmery plum named "Giuliana" (Rancic). Made without parabens and sulfates, they glide on smoothly (thanks to shea butter and ceramides) and deliver rich pigment that stays put. Buy it and a matching set will be delivered to a cancer patient.
To buy: $40, thrivecausemetics.com.
Beautyblender Bright Pink Duo
If you struggle with getting your foundation to look even, this little pink egg will change your life. To use, dampen with water, squeeze out the excess, then smooth on your primer, tinted moisturizer, or foundation. The pointed tip allows you to get product in tiny crevices (like under your eyes and around your nose), while the edgeless shape ensures an easy, streak-free finish that looks airbrushed. In honor of Breast Cancer Awareness Month, the company is offering a limited edition set of two sponges (a $40 value), packaged in the shape of a heart. The best part: 50 percent of all sales will be donated to Bright Pink, a non-profit that focuses on the prevention and early detection of breast and ovarian cancer in young women.
To buy: $28, beautyblender.com.
Sonia Kashuk Proudly Pink Five-Piece Purse Brush Set
A breast cancer survivor herself, Sonia is known for creating professional quality brushes at accessible prices. Great for travel or everyday use, this set comes housed in a sleek case with an easy-to-clean lining so you can wipe and go. Brushes include: powder, concealer, eyeshadow, crease, and eyeliner—all topped with plush pink bristles. Available year round, 15 percent of the purchase goes to the Breast Cancer Research Foundation.
To buy: $15, target.com.
La Mer The Lip Balm, Breast Cancer Awareness
Lip balms are a dime a dozen, but this one is worth the investment. The thick, minty formula soothes dry lips and softens flakes with sea kelp and lipids. Slather on lips before bed or use it as a base to your favorite lip color during the day. In a pinch, dab it on dry patches (like around your nose during cold season). For every purchase, La Mer will donate $10 to the Breast Cancer Research Foundation.
To buy: $55, bloomingdales.com.
Aveda Limited Edition Hand Relief Moisturizing Creme
Treat yourself with this hydrating hand treatment made with 25 pure flower and plant essences (instant Zen). A great gift for teachers and nurses who are constantly washing their hands, this will soften and soothe overworked skin. Four dollars of each purchase (up to $314,000) supports research through the Breast Cancer Research Foundation.
To buy: $26, aveda.com.
Birchbox The Power Pose Box
If you're a product junkie, you'll want to know about Birchbox—a monthly subscription service of deluxe beauty samples delivered to your doorstep. This month, Birchbox teamed up with The EstÃ©e Lauder Companies to create a special-edition box with skin and makeup goods from Lauder brands, including Clinique, Smashbox, Darphin, and Prescriptives (plus you get a cute pink ribbon to wear to show your support). Birchbox has committed to donate $104,000 to the Breast Cancer Research Foundation, which will fund one year of breast cancer research hours.
To buy: $10/month or $110/year, birchbox.com.