Greg Broom

Erin Patterson, 38

Erin’s daytime go-tos were “quick and easy” tinted moisturizer, lip gloss, and mascara. But while they made her feel pulled-together, they didn’t bring out her eyes. So New York City makeup artist Tina Turnbow smudged soft purple pencil along Erin’s upper and lower lash lines and brushed matching shadow over the line to intensify the color. Erin’s verdict? “Now I look made-up. Better yet, I could actually do this myself!”

The Tools

Sue Devitt Eye Intensifier Pencil in Victoria Falls, $22, Lancôme Color Design 5 Shadow Palette in Amethyst Glam, $50,

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