Eye Makeup

There are so many options in eye makeup out there, with lots of brands vying for your attention. Lucky for you, we've tracked down the best products for eyeliner, mascara, eye shadow, brow pencils, and all the rest. And naturally, we offer expert advice and tutorials, so you'll know the trending tips and techniques to apply your eye makeup like a pro.

Close up of artificial lashes
What Is a Lash Lift and Why Is Everyone Talking About It?
7 Mascara Mistakes That Cause Unnecessary Clumping—and How to Apply It Correctly
Babe Original Babe Lash Essential Serum
This Best-Selling Eyelash Serum Gave Reviewers Seriously Good Results in Just a Few Weeks—and It’s on Sale