Ava + Viv at Target
Good for: Great design at a great price
Unveiled in February 2015, Ava + Viv is Target’s newest namesake clothing line, designed specifically with the full-figured woman in mind. With a selection of original prints and a close attention to fit and detail, the collection features casual basics as well as trend-driven everyday pieces, ranging from $10 to $80.
Dressbar by Dressbarn
Good for: Affordable dresses
Let this dress authority be your one-stop shop for occasions ranging from a job interview or date night to a fancy night out. To sweeten the deal, the offerings include designer collaborations by Carmen Marc Valvo, Heidi Weisel, Adrianna Papell and DB fashion Studio, and are priced around $60 for everyday styles and around $100 for evening attire.
Good for: A constantly refreshed closet
Ideal for the woman looking to reinvigorate a seasonal wardrobe, or the social butterfly who hates to repeat an outfit, this subscription service allows users to receive one to three hand-selected pieces per month and hold onto each piece for as long as they want. When they’re ready to return, a new item from their queue is shipped out. The plans range from $35 to $79 per month, with the average user securing about $900 of merchandise each month.
Good for: Up-to-the-minute fashion
Following in the popular footsteps of its sister line, Mango, Violeta offers the same fast-fashion trends for the full-figured woman. With prices starting at $39, the expansive range includes casual basics, denim, accessories, and stellar statement pieces.
Lela Rose for Lane Bryant
Good for: Accessible designer styles
Lela Rose is celebrated for her sophisticated and exquisite ready-to-wear and bridal collections. In her most recent venture, in collaboration with Lane Bryant, women around the country will be able to enjoy her modern and refined silhouettes designed to suit plus-size women. The collection includes work, weekend, and evening staples, and is reasonably priced between $60 and $158.
Good for: Fashion-forward pieces that are work-appropriate
Eloquii garnered a loyal following during its time as part of The Limited. Today, it’s a freestanding company with the same quality and beauty attributed to the initial line. And it remains a coveted resource for plus-size fashion and is touted for its consistent array of polished and stylish pieces under $200.
Good for: Quirky, retro finds
For the girly girl who can appreciate a 60s-inspired dress or a playful critter print, this online retailer stocks well-priced pieces, like swimwear and day dresses, in charming and whimsical designs.
Good for: Cutting-edge trends
Whatever your style is—minimalist, edgy, or feminine—there’s plenty to choose from thanks to popular retailer Asos’ offshoot, Asos Curve. The of-the-moment clothing and accessories will satiate the need for a trendy piece or help round out a wardrobe.