Ivy Locke Ivy Locke began writing about personal development topics, such as personal finance, in order to teach herself and others how to take control of their financial destinies. About Real Simple Real Simple, a Dotdash Meredith Brand, is an award-winning, trusted online resource for for smart, authentic solutions to simplify your life. We reach 11 million readers a month. Our content is written by experienced journalists and fact-checked for accuracy. Learn more about us and our editorial guidelines.