5 Ways to Win People Over
4. Throw a Curveball in Conversation
This is my go-to technique when I’m faced with a person who isn’t receptive to what I’m saying. Recently one of my clients
was in a terrible mood, so rather than press my point, I took a 10-minute break to show her pictures of a friend’s home that
I knew she would love. She instantly relaxed, and her mood shifted. Soon enough, she was speaking enthusiastically about the
opportunity I was pitching. Going on a tangent—as long as it’s one you know the other person will be interested in—really
Alison Brod is the founder and president of Alison Brod Public Relations, based in New York City.