Families Are Being Thrifty

We asked: Are you likely to cut down on the grocery bill in order to allocate money to back-to-school shopping this year?

The funds for pencils, notebooks, and backpacks have to come from somewhere, so 53 percent of mothers say they will be more frugal at the food store and use their savings on supplies. Several parents have even created grocery store-saving games for the kids―among them, a competition to save the most money at the cash register and a race to see how many coupons the children can grab from in-store displays. Others have looked to their own backyards to stay within budget. Says one, “we started growing some of our own food together―tomatoes, lettuce, vegetables.”

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