How to Navigate Google
What was FDR’s dog’s name? If “Fala” isn’t on the tip
of your tongue, it is on the Internet—and a search engine can fetch it. While both Amazon and Yahoo! have new search programs, they’re both powered by Google. So knowing how “to Google” is key. To begin, use the terms you think the results pages will use, says Craig Silverstein, director of technology at Google—for example, “inexpensive preowned car,” not “cheap used car.” Also, insert quotation marks around words you want to find in a row, as opposed to just in the same document. Add the plus sign (without a space) before a common word (like be or where) to make sure that word isn’t ignored. (If you want websites about the movie Be Cool, type this: +be cool.) Silverstein’s favorite trick is to put a query in the form of an answer: “Instead of asking, ‘Who won an Oscar in 1946?’ type in ‘won an Oscar in 1946.’” Narrow broad searches by using the tabs, such as “Images” and “News.” Click on the “cached” link as well, since it highlights your query words on the page.