Fingers

Best For: Anyone who wants light coverage quickly.
Why: Fingers are the most convenient method (you always have them handy) and work best with sheer formulas. They blend foundation easily and create a natural look.
Tip: Wash your hands before you apply. Oil, dirt, and other products on your fingers can break down the foundation.

Sponge

Best For: Women who want simple, no-mess application.
Why: A sponge allows for lots of control, can be used wet (for sheerer Coverage) or dry (for a heavier coat), and works with all types of formulas, from liquids to powders.
Tip: You need to clean the sponge with soap and water or toss it after each use, because bacteria from your hands can grow on it and cause blemishes and rashes.

Foundation Brush

Best For: The makeup maven who wants expert results.
Why: It may seem complicated, but a brush is easy to use. Synthetic bristles are good for cream and liquid formulas and give an even, lasting application.
Tip: If your first coat of base is too sheer, add another. A brush allows you to build layers of foundation onto the skin and still have a beautiful result.