Situation: You want to soften the lighting without darkening the room.

The Light Fix: Incandescent Pastel Bulbs
If you don't have a dimmer (or a fireplace), try glare-free pastel bulbs. Instead of casting a yellowish light, these tinted bulbs produce a subtle colored light. Choose peach or pink for a warm, rosy glow.
To Buy: Philips Softone Pastels, $3.25 for a four-pack, Home Depot stores.