The Best Tips, Tricks, and Picks for Bright Lipstick

(Don’t) Let It Bleed

Strong lipstick color can feather into the tiny lines around your mouth. To keep it in place:

1. Before applying color, prep your mouth with a lip primer (like Urban Decay Lip Primer Potion, $20, urbandecay.com) or foundation to give it something to adhere to.

2. You don’t need to hunt down a matching lip liner. (“Skipping it makes the look a bit more modern,” says Paul Innis, who did the makeup you see here.) Instead, use a matching skin-tone liner to prevent bleeding, tracing just outside the perimeter of your mouth (no need to fill in).

3. Apply the lipstick, blot with a tissue, reapply, then blot again. For extra staying power, tap on a translucent loose powder in between coats of lipstick.

Shown on model: Bobbi Brown Creamy Matte Lip Color in Pink Lily.

To buy: $24, bobbibrown.com.