A (Very) Little Shimmer Goes a Long Way
Shimmery shadow catches light and can make your eyes appear brighter. However, it can also cling to and emphasize crepey lids, so pick a formula that looks almost iridescent in the package and doesn’t have visible glittery particles—this is a good sign that the formula is finely milled and will blend into your skin, giving you a fresh, subtle glow. To further ensure that you don’t look like a time traveler from the last days of disco, choose a soft shade, such as beige or lavender, and apply it to one part of your eye only. Try a light sweep right under your brow bone, a dab on the inside corner of each eye, near the tear duct, or a stroke on the center of each lid from lash line to crease, says New York City makeup artist Carmindy, of TLC’s What Not to Wear. The colors found in Lancôme Color Design Eye Brightening All-in-One 5 Shadow & Liner Palette in Lavender Grace ($50, lancome-usa.com) are universally flattering options.