Before: Julia Reed, 27

“I’ve always had issues with my hair,” says Julia, an executive recruiter, who despairs that her basic-brown strands fall flat no matter how she styles them or what products she uses. “I’d be happy to spend 20 to 30 minutes every morning to make my hair look fuller.” But Julia doesn’t want to sacrifice length for more body: She often has to be at work by 7:30 a.m. and likes that she can just put her hair up in a ponytail and run out the door. (Her T-shirt by Splendid.)