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Fashion Basics

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Illustration of 3 blonde women, 2 facing forward, one smiling, one frowningLaurie Rosenwald Page 1 of 7

Define Your Signature Style

By Sarah Stebbins

Create a signature look and avoid buyer’s remorse with this four-step plan.

Step 1: Identify What’s Working

You probably have a handful of go-to pieces you instinctively reach for when you want to look put-together. Now imagine having a rack full of them. The first step toward achieving that goal is figuring out what makes those favorites so, well, favored, says Amy E. Goodman, the author of Wear This, Toss That ($27, amazon.com). “Pull out the five things you would wear every day if no one was keeping track,” she says. Choose something in each clothing category: tops, pants, dresses, and skirts. Then ask yourself a few questions about each piece. Jot down your answers so you can use them as a shopping guide later (or download the Never Buy the Wrong Thing Again worksheet).

  • How would you describe the item? Crisp and tailored? Soft and ruffly?
  • What image does it project? Smart and professional? Edgy and fashionable?
  • What color is it? Does the shade brighten your complexion?
  • What fabric is it made of?
  • What is the silhouette like? Nipped at the waist? Flowing and hip-grazing?
  • What parts of your body does it accentuate?
  • What parts of your body does it de-emphasize? Is it comfortable?


Your answers reveal: Your style barometer. Use your notes to help pinpoint what you like. “Be careful of buying replicates,” says Goodman. You may learn you prefer darks and flared shapes, but you need only one good pair of black bootcuts. “Think of it as nailing down a signature look, not getting into a rut,” she says.

 

Next: Step 2: Analyze Your Mistakes
Skip to Daily Finds slides.
Illustration of 3 blonde women, 2 facing forward, one smiling, one frowning
Illustration of woman choosing from many articles of clothing
Illustration of 5 tops, one as a cut-out
Illustration of a woman reaching down next to a large orange zipper
Illustration of woman choosing from many articles of clothing

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