Bright New Ideas in Makeup

Breakthrough cosmetics―and some small luxuries at won’t break-the-bank prices.

Innovative Makeup

Great products that prove there’s always room for improvement―whether it’s a pretty lip color that doesn’t go anywhere or a rich skin balm that works everywhere.
 
 1. Bobbi Brown Palette, $10, and Components, $20 to $22 each
This customized kit holds all your picks for eyes, cheeks, lips, and skin. Plus, it has small covers over the creams to prevent 
them from mingling with the powders.
 To buy: bobbibrown.com.
 
 2. Elizabeth Arden Pure Finish Mineral Powder Foundation SPF 20, $37.50
Loose powders even out skin tone, but they’re messy. Twist this compact’s grinder to shave off one perfect dose.
 To buy: elizabetharden.com.
 
 3. Dr. Brandt Lineless
Lines No More, $55
With a few strokes, this cream fills fine lines to reduce their appearance instantly while also treating them over time with peptides.
 To buy: drbrandtskincare.com.
 
 4. Mark Go With the Grains Exfoliating Beads, $9
Turn a dollop of your favorite face cleanser into a skin-smoothing exfoliant with some of these micro-fine rice-bran granules.
 To buy: meetmark.com.
 
 5. Molton Brown Desert Bloom Ultrabalm, $38
When all else fails, try this seriously rich salve with plant oils. It works
on hands, lips, elbows, knees, and even your hair to tame flyaways.
 To buy: moltonbrown.com.
 
 6. Luster Whitening On-the-Go, $20
Unlike most whiteners, these easy-to-apply ampules brighten veneers and crowns along with natural teeth. Toss in a purse and use twice daily.
 To buy: walgreens.com for stores.
 
 7. Covergirl Outlast Lipstain, $8
The marker-like applicator precisely colors and defines lips. One coat lasts for hours―and won’t come off on a glass. In 10 shades.
 To buy: At drugstores.